SBI Turnover Cost Calculator

Calculating Total Turnover Cost

This calculator helps growth leaders measure two things which can impact revenue growth: 1) identify and calculate total cost associated with rep turnover, and 2) use this data to develop the optimal hiring model for their business. Conventional wisdom suggests that the cost of replacing a sales rep is three to five times their on-target earnings (OTE).

Key outputs include:

  1. Identification of the total cost/expense of a departed rep for your unique company and situation.

  2. Comparison of the expenses associated with backfilling via external hire vs internal hire, including the cost of downtime of the position.

  3. Target timelines for backfilling and ramping new sellers when hiring externally, given the hiring expenses incurred.

Can You Afford 25% to 60% Attrition? Calculate the Risk

External Hire Calculator

Step 1: Fill Out The External Hire Calculator (all fields are required):

Annual OTE of NEW Sales Rep ($)
Annual Quota of Sales Rep ($)
Estimated time in months to Backfill role (#)
Conservative Time in Months to fully Ramp (#)

Expenses Saved

Salary of Sales Rep

Lost Revenue

Due to no Sales Rep
Due to Ramping Rep
Expenses Saved
Lost Revenue
total

Internal Hire Calculator

Step 2: Fill Out The Internal Hire Calculator (all fields are required):

Annual OTE of NEW Sales Rep ($)
Annual Quota of Sales Rep ($)
Estimated time in months to Backfill role (#)
Conservative Time in Months to fully Ramp (#)

Expenses Saved

Salary of Sales Rep

Expenses Occured on New Sales Rep

OTE Delta $

Lost Revenue

Due to no Sales Rep
Due to Ramping Rep
Due to Quota Change
Expenses Saved
Expenses Incurred
Lost Revenue
total

Step 3: Click here to see results

Calculate for results

External Hire ROI Calculator

Step 1: Fill Out The External Hire Calculator (all fields are required):

Annual OTE of NEW Sales Rep ($)
Annual Quota of Sales Rep ($)
Estimated time in months to Backfill role (#)
Conservative Time in Months to fully Ramp (#)

Internal Hire ROI Calculator

Step 2: Fill Out The Internal Hire Calculator (all fields are required):

Annual OTE of NEW Sales Rep ($)
Annual Quota of Sales Rep ($)
Estimated time in months to Backfill role (#)
Conservative Time in Months to fully Ramp (#)

Step 3: Click here to see results

External Hire ROI Results

Expenses Saved

Salary of Sales Rep

Lost Revenue

Due to no Sales Rep
Due to Ramping Rep
Expenses Saved
Lost Revenue
total

Internal Hire ROI Results

Expenses Saved

Salary of Sales Rep

Expenses Occured on New Sales Rep

Head Hunting Fee

Lost Revenue

Due to no Sales Rep
Due to Ramping Rep
Due to Quota Change
Expenses Saved
Expenses Incurred
Lost Revenue
total

Calculate for results

Actions you can take to retain top-performers

In our free resource, Finding and Retaining Talent In 2022, the SBI Growth team shares their knowledge on how to fight, pivot and conquer The Great Resignation with a new view on retaining and training (in less time). We also outline the value of a Revenue Operations Team, and why the Chief Commercial Officer is vital for growth.

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