The End of the Static Playbook: Building Situational Fluency with AI

Despite the deafening hype, the reality is stark: 70% to 95% of AI projects fail. Companies are scrambling to appoint "AI Czars" and claiming cost-cutting victories, but often, they are simply masking financial shortcomings with "innovation theater." The pressure to show activity has birthed a culture of bad political behaviors and tool proliferation, where the goal is board visibility rather than actual P&L impact.  

In this episode, former SBI CEO, Mike Hoffman, sits down with Noel Goggin to cut through the "clutter" and address the existential threat facing the traditional SaaS seat-based model. They argue that the era of the "AI Czar" is over; CEO involvement is now non-negotiable. The duo unpacks the three questions every CEO must ask to stop the "spinning," detailing why you must "delete, delete, delete" before you automate to ensure your business remains indisposable to clients. 

Key Talking Points:

• The failure reality: Why 95% of AI initiatives fail to deliver ROI despite massive investment.
• Don't "Pave the Cow Paths": How AI is being used to speed up bad processes rather than reinvent them.
• Adopting "Founder Mode": Overcoming "organ rejection" with maniacal, cross-functional build-and-sell teams.
• The commercial shift: Why the seat-based license model is dying and how to transition to consumption pricing.
• The CEO’s mandate: Why AI cannot be delegated to a Chief of Staff and requires active leadership to kill internal debates. 

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