The RevOps Leader's Guideto Operational Excellence

Strategic operations frameworks for building scalable revenue engines. From data architecture to process optimization, the playbooks that enable efficient, predictable growth.

Operations Conversations

RevOps leaders discuss systems, processes, and operational efficiency

All episodes
Podcast
26 min

From Awareness to Conversion: Building Go-to-Market Precision that Scales

In this episode of The Climb podcast, our host Cliff Simon, Vice President of SBI Technology, is joined by Alina Vandenberghe, Co-Founder and Co-CEO of Chili Piper, to unpack how growth-stage companies can build scalable, highly efficiency marketing funnels and why precision, speed, and culture alignment and critical to GTM success.
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Podcast
25 min

Predicting and Preventing Revenue Impacting Mistakes

In this episode of the Sales Readiness Podcast, our host Ray Makela, SBI’s Managing Director of Talent Development, is joined by Christina Brady, CEO and Co-Founder of Luster.ai to explore why traditional sales training often falls short and how a data-driven approach can transform outcomes. The two dive into how AI and predictive analytics are setting a new standard for sales effectiveness.
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Podcast
25 min

The Death of Instinct: Why AI is the Only Path to Predictable Growth | SBI Podcast

In this episode of the Sales Readiness Podcast, CEO of SBI, Mike Hoffman sits down with Jeff Kiesel, CEO of Restaurant Technologies (RTI), to break down why “unglamorous” industries are often the most complex—and why relying on gut instinct is no longer enough to win.
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Operations Success Story

How Enverus Optimized Post-Merger RevOps

When Enverus needed to integrate revenue operations post-merger, they partnered with SBI to unify systems, standardize processes, and drive operational efficiency at scale.
$21M
Revenue Impact;
40%
Faster Processes
95%
System Adoption
Read the full story
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SBI helped us build revenue operations that scale across continents, languages, and business units.

Quick Tips for Operations Leaders

Actionable RevOps insights you can implement this quarter

Audit Your Data Quality Monthly

Bad data breaks everything. Implement data quality checks and cleanup processes.

Standardize Lead Routing Rules

Inconsistent routing kills speed and fairness. Build rules everyone understands.

Map Your Lead-to-Cash Process

Document every handoff and decision point. Find bottlenecks and optimize.

Build Self-Service Reporting

Stop building one-off reports. Create dashboards teams can use independently.

Review System Utilization Quarterly

Tools that aren't used are waste. Audit adoption and optimize your tech stack.

Document Process Changes

Undocumented changes create chaos. Maintain clear process documentation.

Ready for a RevOps Briefing?

Schedule a confidential discussion with our operations team to explore systems, processes, and operational efficiency best practices.

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