SBI Wayforge™ Churn

Protect Revenue Before It Disappears

Identify which customers are most at risk, why they are trending toward churn, and what actions will retain them. Predictive models, diagnostic insights, and prescriptive recommendations in one unified platform.

The Retention Challenge

Companies lose millions because churn signals are hidden or show up too late. Customer data sits in silos and health scores are subjective. Leadership teams lack objective, early warnings. By the time renewal risk becomes visible, it's often too late to intervene.

Before SBI Wayforge™ Churn

  • Subjective health scores
    Manually updated, inconsistent across CSMs
  • Siloed signals
    Churn risk hidden across systems
  • Late detection
    Executives learn about churn after renewal is lost

After SBI Wayforge™ Churn

  • Predictive insights
    Regular churn risk scores across all accounts
  • Root-cause analysis
    Clear explanations of why each account is at risk
  • Prescriptive actions
    CSMs know exactly who to call and what to do

How It Works

SBI Wayforge™ Churn unifies customer data, identifies early risk signals, and prescribes actions that reduce churn and protect revenue.

1

Unified Churn Risk Model

Predictive insight across CRM, CS, product usage, support tickets, finance, and marketing engagement to produce a complete, multi-dimensional account risk profile.

2

Root-Cause Analysis

Clear explanations of why each account is at risk—low product adoption, support issues, pricing friction, executive champion departure, or poor CS coverage.

3

Prescriptive Playbooks

Targeted interventions tied to specific risk drivers. Your team knows exactly which accounts to engage, when to act, and what message resonates.

Key Differentiators

Predictive + Diagnostic + Prescriptive

Wayforge™ Churn doesn't just say "this account is red." It explains why and tells teams exactly what to do next.

Fast Time-to-Value

First insights appear in 14-21 days after data ingestion. Consulting firms and in-house data teams take 3-6 months.

Unified Risk Engine

Most churn tools only look at CS health scores or product telemetry. Wayforge™ fuses data from every GTM system for complete visibility.

Human-Sense Interpretation

AI identifies signals; SBI advisors interpret patterns and help turn insights into actions that drive renewal outcomes.

Use Cases

Predicting Risk 90 Days Early

Identifies early behavioral and sentiment shifts, giving teams time to intervene before renewal conversations begin.

Fixing Onboarding Drop-Off

Product usage data shows customers disengaging in the first 30 days; CS intervenes and adoption rebounds.

Identifying Silent Decay

Some accounts appear healthy but have silent decay. Wayforge™ detects this before it becomes churn.

Reducing Support-Driven Churn

Spike in unresolved critical tickets leads to proactive service recovery with executive oversight.

Retention-Focused Playbooks

Prescribes the right actions based on role, account type, and risk driver—no generic approaches.

Improving Forecast Accuracy

CRO and CFO gain 20-40% better renewal forecast accuracy through predictive churn models.

Expected Outcomes

Reduce churn 8-15%

Early intervention protects revenue

Improve forecast accuracy 20-40%

Predictable renewal outcomes

Increase expansion 10-30%

Identify silent risk and whitespace

Improve CSM productivity

Focus on accounts that matter most

SBI Wayforge™ Churn FAQs

Common questions about churn prediction and retention intelligence

Ready to Reduce Churn and Protect Revenue?

Schedule a Demo Learn More About SBI Wayforge™