Transforming Buyers into Lifelong Partners: Implementing Client Success Training
Modern client success teams uncover massive opportunities when defining their exact role in the revenue journey. Organizations must first determine the specific, measurable goals they want to accomplish with these dedicated professionals. Establishing these clear expectations early prepares the entire company to transition smoothly from acquiring new buyers to nurturing long-term customers.
SBI Managing Director Ray Makela and Senior Training Consultant Annie Stefano explore the real-world implementation of client success training.
Key Talking Points:
- Transitioning the team perspective from closing a buyer to nurturing a dedicated customer
- Capitalizing on the high-energy kickoff meeting to establish strategic leadership and immediate trust
- Mastering daily time management and utilizing backward planning to anticipate complex client needs
- Bridging internal silos to ensure the CRM actively supports the success team and saves valuable hours
- Automating administrative tasks so professionals can focus on proactively resolving friction and building strong partnerships
Featuring:
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Ray Makela
Managing Director,
SBI Growth Advisory -

Annie Stefano
Senior Enablement Manager, Optimizely