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Four Risks Growth Leaders Must Consider for 2022, Part Four: Too Much Agility

While the current macroeconomic environment presents growth leaders with considerable opportunity, CEOs will benefit fro...

1 Dec 21

1 min read

By SBI Team Read More

GTM Design & Structure

Six Key Themes for CEOs to Win the Growth Battle in 2022

What sets CEOs of high-growth companies apart in 2021? Much of it comes down to focus and conviction. As part of a sever...

27 Oct 21

3 min read

By SBI Team Read More

Increase Customer Retention

How a Chief Customer Officer Helps Companies Overcome Common Digital Evolution Pitfalls

Nearly 1 year ago, the economy had come to an abrupt halt as many organizations waited to be ushered into a "new normal....

28 Sep 21

1 min read

By Matt Sharrers Read More

GTM Design & Structure

CCOs Are Appointed 2.2X More Than CROs and CMOs. Why?

While the position of the Chief Commercial Officer (CCO) has been around for some time, it is witnessing an upswing in a...

8 Jun 21

2 min read

By Ray Makela Read More

GTM Design & Structure

Are You Listening? Many Customers Prefer Inside Sales

Determine what type of reps you need, and the best organizational chart for you. Fight the urge to ignore Inside Sales b...

28 May 21

2 min read

By SBI Team Read More

GTM Design & Structure

Virtual Selling: A New Era Is Upon Us

Face-to-face selling is over, how will you arm your sales organization to effectively sell in this new environment? Rece...

28 May 21

4 min read

By Austin Kline Read More

GTM Design & Structure

The 5 components of a Channel Management Strategy

Cover the market completely with direct and indirect sales channels. It sounds crazy that your channel management strate...

27 May 21

1 min read

By Andrew Urteaga Read More

GTM Design & Structure

SPIN Selling Mistakes and How to Fix Them

Today we are discussing how to develop your sales strategy. To demonstrate how we need to sell today, we are going to bu...

27 May 21

2 min read

By Andrew Urteaga Read More

GTM Design & Structure

Three Sales Demo Disasters and How to Avoid Them

At SBI, our consultants sit through hundreds of Demos per year as part of our Go-to-Market consulting where we view exis...

27 May 21

3 min read

By SBI Team Read More

GTM Design & Structure

The Optimal Sales Manager to Rep Ratio

To the contrary, other organizations have cut back on sales reps due to economic conditions and kept Sales Management in...

27 May 21

2 min read

By Scott Gruher Read More

GTM Design & Structure

Top 3 Sales Strategy Priorities of CEOs

President of Sales demonstrates how to leverage the top sales strategies of CEOs to drive revenue growth and run a consi...

27 May 21

1 min read

By Matt Sharrers Read More

GTM Design & Structure

7 Key CFO Metrics You Should Use to Evaluate GTM Strategy

How do you know if your go-to-market (GTM) plan will succeed? Evaluating the effectiveness of a GTM strategy and the tea...

27 May 21

3 min read

By Ray Makela Read More

GTM Design & Structure

The CEOs 4 Most Common Go-to-Market Mistakes

Discover how top-growth CEOs sidestep four major pitfalls in going to market. Agility and willingness to iterate rapidly...

27 May 21

7 min read

By Matt Sharrers Read More

GTM Design & Structure

The True Cost of Keeping "C" Players

Do you know who your C Players are in your Sales Organization? Making your number might depend on it. Your C Players Are...

27 May 21

3 min read

By SBI Team Read More

GTM Design & Structure

What Every CEO Should Know About Their Data and Why They Should Care

CEOs often get lost in data while trying to decide what's working, if there is too much, or if it's even correct. But ev...

25 Apr 21

1 min read

By Matt Sharrers Read More

Increase Customer Retention

How a Sales and Marketing Leader Makes Meaningful Connections with Self-Serve Customers

With more and more possibilities available to the online consumer, the desire for self-serve options does not seem to be...

12 Sep 20

1 min read

By Matt Sharrers Read More