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Pricing

Microsoft's Pricing Is Terrible: Office 365 vs. G-Suite

Today, we're digging into the pricing strategies for arguably two of the biggest names in technology: Microsoft and Goog...

6 Jan 25

5 min read

By SBI Read More

Insights

Tearing Down the Pricing of Fox Nation and MSNBC

In this week's edition of Pricing Page Teardown, we compare subscription services from two news sources on opposite side...

6 Jan 25

4 min read

By SBI Read More

Pricing

Box vs Dropbox: How Storage Titans Dominate Markets | SBI

Founded in 2007 and currently doing $1.1 billion in revenue with a market cap of $11 billion, Dropbox is the prosumer ch...

6 Jan 25

5 min read

By SBI Read More

GTM Design & Structure

The New York Times' Bundling Strategy | SBI Growth

Briefing The best bundles minimize SuperFan overlap and maximize CasualFan overlap. In practice, this means the best bun...

6 Jan 25

4 min read

By SBI Read More

Pricing

The Best Pricing Tool for Your Subscription Business: Tips & Options

Pricing isn’t about numbers; it’s about knowing. In a fast, complex, changing world, businesses need both knowledge and ...

6 Jan 25

6 min read

By SBI Read More

Pricing

What Can We Learn From Healthcare Pricing Strategies? | SBI Growth

When I broke my elbow in late 2012, I had no clue how expensive health care was to the average consumer. I had insurance...

6 Jan 25

5 min read

By SBI Read More

Pricing

Comcast's Appalling Pricing Strategy | SBI Growth

It’s no secret that Comcast blows. Many of us are forced to pay top dollar for Comcast’s unbreakable cable TV and intern...

6 Jan 25

5 min read

By SBI Read More

GTM Design & Structure

Spotify's final song: Why Spotify is doomed

During 2011, digital music service Spotify doubled their paying customers to more than six million and earned a whopping...

6 Jan 25

6 min read

By SBI Team Read More

Pricing

Shopify's Smart Pricing Strategy | SBI Growth

E-commerce company Shopify helps entrepreneurs set up shop and sell products in online and brick-and-mortar stores. Foun...

6 Jan 25

4 min read

By SBI Read More

Insights

SaaS Pricing Teardown: HubSpot's Pricing Strategy | SBI Growth

Pricing is the center of your business. Everything you do, from copywriting to creating a local SEO strategy to providin...

6 Jan 25

9 min read

By SBI Read More

Insights

Outcomes-Based Pricing: Understand Where Customers See Value | SBI

What is outcome-based pricing? Outcome-based pricing is when prices of a product are based on perceived value, and not c...

6 Jan 25

5 min read

By SBI Read More

Pricing

Tearing Down the Pricing of O'Reilly Media | SBI Growth

You’ve seen them before. The technical books on everything from Python programming to user mapping, Unix systems to sust...

6 Jan 25

5 min read

By SBI Read More

GTM Design & Structure

The Missing Ingredient: Quality Data | SBI Growth

If you pay for first-party survey data and you use this data to shape your pricing strategies, then you have to ask your...

6 Jan 25

5 min read

By SBI Read More

Insights

UserVoice drives 14% increase in ACV | SBI Growth

UserVoice seamlessly gathers feedback, justifies decisions transparently, and fosters customer connections with their us...

6 Jan 25

5 min read

By SBI Read More

Pricing

What is Pricing Power? | SBI Growth

Deciding when to adjust your pricing is never easy. There is a lot riding on your ability to meet customer expectations—...

6 Jan 25

6 min read

By SBI Team Read More

Pricing

Evolving Pricing Structure | SBI Growth

If your customers feel like they’re paying for more than they need in their plan, this blog is for you. We’re asking: Is...

6 Jan 25

7 min read

By SBI Team Read More

Pricing

How Apple Music 'Messed Up' Their Pricing Strategy | SBI Growth

Apple’s “one more thing...” at WWDC 2015 yesterday was the launch of their new Apple Music service, which provides strea...

6 Jan 25

9 min read

By SBI Team Read More

Pricing

Consumption-based Pricing Model Guide | SBI Growth

Pricing is a headache for leaders of many software companies. And rightly so, as the suitable pricing model could be wha...

6 Jan 25

5 min read

By SBI Read More

Customer Success

Top Sales Training Blogs of 2024

1. 6 Differences Between Sales and Account Management Dive into the 6 key differences between sales and account manageme...

6 Jan 25

2 min read

By David Jacoby Read More

GTM Design & Structure

SaaS Profitability in 12 Months with Formula | SBI Growth

Homejoy is gone. The headlines might be about legal problems, but at the heart of its demise was a fundamental error cou...

6 Jan 25

4 min read

By SBI Team Read More

Insights

Netflix Pricing Plan Experiment | SBI Growth

More than two years after Netflix’s infamous price hike debacle, when CEO Reed Hastings created a PR disaster by unbundl...

6 Jan 25

5 min read

By SBI Read More

Insights

Implementation Fee Benchmarks | SBI Growth

Ah, one of the great debates in SaaS: implementation fees. For the uninitiated, implementation fees are essentially an e...

6 Jan 25

2 min read

By SBI Read More

GTM Design & Structure

2023 SaaS Billing Trends | SBI Growth

A quick note on Price Intelligently: Our strategists have seen inside of more subscription companies than anyone else on...

6 Jan 25

7 min read

By SBI Team Read More

Insights

Pricing Teardown of Slack | SBI Growth

Slack: Where work happens. More and more, that value statement is true. There are an estimated 50,000+ paying teams on S...

6 Jan 25

4 min read

By SBI Read More

GTM Design & Structure

6 Common B2B Pricing Strategy Mistakes | SBI Growth

As you move into the new year and begin taking stock of your business and planning out for the rest of the year, it’s im...

6 Jan 25

5 min read

By SBI Team Read More

Insights

Pricing Teardown of Financial Times & WSJ | SBI Growth

With the global economy looking jittery for 2019 and fake news still surviving and thriving, reliable sources of financi...

6 Jan 25

5 min read

By SBI Read More

Pricing

Pricing Teardown of Bloomberg & WSJ | SBI Growth

This episode was originally created for Paddle Studios where you can find other episodes of Pricing Page Teardown: Bloom...

6 Jan 25

6 min read

By SBI Team Read More

Pricing

Pricing Teardown | Dollar Shave Club & Gillette | SBI Growth

There was a time when everybody agreed that Gillette was the best razor a man could get. But after Mike's first Dollar S...

6 Jan 25

4 min read

By SBI Team Read More

Insights

SaaS Product-Market Fit | SBI Growth

You're too focused on product-market fit. You can't grow a successful company without product-market fit. Yet, Brian Bal...

6 Jan 25

6 min read

By SBI Read More

Pricing

Price Leadership | SBI Growth

When trying to grow your business, it helps to have every advantage you can. Because of this, keen business owners are a...

6 Jan 25

6 min read

By SBI Team Read More

GTM Design & Structure

Quantified Buyer Personas & Your Funnel | SBI Growth

At each step in your funnel, you’re at a different stage of the customer journey, each managed by a different team. When...

6 Jan 25

6 min read

By SBI Team Read More

Insights

Monetization for SaaS Growth | SBI Growth

While acquisition can be a huge part of growth progression for your business, it definitely isn’t the only (or best in o...

6 Jan 25

4 min read

By SBI Read More

Insights

Pricing An AI Product | SBI Growth

As AI tools and solutions surge into mainstream use, pricing these revolutionary products remains a perplexing challenge...

6 Jan 25

7 min read

By SBI Read More

GTM Design & Structure

Correctly Calculate Bookings | SBI Growth

When a customer commits to spending money with you how do you label that cash? Revenue? Nope. You can't call it revenue ...

6 Jan 25

3 min read

By SBI Team Read More

GTM Design & Structure

Buyer Personas: Why They Matter & How to Research | SBI Growth

What are buyer personas? Buyer personas (also called marketing personas) are research-based representations of your idea...

6 Jan 25

4 min read

By SBI Team Read More

GTM Design & Structure

Why Tinder's charging older users more, and why it makes perfect sense

Last week, famed dating app Tinder swiped right into their first foray into premium plans to much fanfare and hubbub. No...

6 Jan 25

5 min read

By SBI Team Read More

Pricing

Pricing Committees | SBI Growth

In order to optimize prices, many companies are turning to pricing committees to help them develop and refine their pric...

6 Jan 25

4 min read

By SBI Team Read More

Pricing

Per User Pricing | Why It's Time to Change | SBI Growth

In the early 1990s USI said, “let there be the ASP” and at that very moment the cloud was born, fulfilling the dream of ...

6 Jan 25

4 min read

By SBI Team Read More

Pricing

When To Adjust Your Pricing | SBI Growth

Can you remember the last time you thought about changing your pricing plans? Maybe you don't want to change it because ...

6 Jan 25

5 min read

By SBI Team Read More

GTM Design & Structure

Subscription Model Examples | SBI Growth

The beauty of the subscription world is the compounding nature of the relationships. You acquire a customer, charge them...

6 Jan 25

7 min read

By SBI Team Read More