Podcast

Every episode is an unscripted conversation between GTM leaders, experts and practitioners, discussing what is on the minds of executives, latest market trends, and SBI research and insights.

Episode :
The Human Edge in an AI-Driven World   

  • Featuring Mike Hoffman & Dom Colasante
  • 21 Oct 25
  • 33 min espisode

In this episode of the SBI Growth Podcast, Mike Hoffman, CEO of SBI, sits down with Dom Colasante, CEO of 2X, to explore how GTM leaders are balancing human expertise and AI to navigate uncertainty, drive growth, and redefine productivity.   

They unpack how buyer behavior, metrics, and leadership expectations are changing and why, despite the rise of automation, human judgment and operational innovation still determine who wins in the market.   

Key Talking Points:

  • Why growth remains the ultimate cure for uncertainty in volatile markets.  
  • How AI accelerates decision-making but still needs human wisdom to act effectively.  
  • Why traditional KPIs mislead performance visibility and what new success metrics matter.   

Episode :
Accelerating Executive Impact: Why Time-to-Productivity Is Now a GTM Metric

  • Featuring Tony Ericson, Nicole Rogas
  • 3 Oct 25
  • 24 min espisode

In this episode of the Sales Readiness Podcast, SBI Managing Partner Tony Ericson sits down with Nicole Rogas, President of RevSpring, to discuss how GTM leaders can shorten ramp time and accelerate impact in their first 90 days.

They explore why traditional onboarding and ramp periods are too slow, the proven patterns that set high-performing executives apart, and how AI is emerging as a critical driver for faster context, sharper decisions, and early wins.


Key Takeaways:

  • Why long ramp times delay growth and undermine executive credibility.
  • How top GTM leaders secure early wins that drive measurable impact.
  • What role does AI play in accelerating onboarding and shortening time-to-impact?

Episode 25:
Part 3: Ages and Stages of a Growing Company

  • Featuring Anthony Erickson & JD Miller
  • 8 Apr 25
  • 24 min espisode

In this episode, Anthony Erickson, SBI Managing Partner, hosts JD Miller, author of “The CRO’s Guide to Winning in Private Equity,” to discuss the implications of a growing company, and the necessary mindset and strategy adjustments that come with major transitions. They dive into the tough decisions leadership must make in order to maintain focus on the long-term goals of an organization.

Key Takeaways:

  • Strategies to identify and avoid common leadership blind spots when scaling an organization.

  • Ways to combat the natural tendency to become risk-adverse, despite growth coming from agility and innovation.

  • Assessing the practicality and benefits of major operational and leadership changes before making a quick decision.

 
 

  

Episode 24:
Part 2: Board Meeting Preparation and Communication

  • Featuring Anthony Erickson & JD Miller
  • 4 Mar 25
  • 19 min espisode

In this episode, Anthony Erickson, SBI Managing Partner, hosts JD Miller, author of “The CRO’s Guide to Winning in Private Equity,” to explore the critical role predictability plays in achieving consistent growth in today’s fast-moving business environment. Together, they break down the common challenges business leaders face when trying to predict outcomes and provide practical solutions for improving forecasting.

Key Takeaways:

  • Game-changing tools and frameworks for improving forecasting reliability.

  • Striking the right balance between trusting the numbers and listening to your intuition.

  • Prioritizing predictability across all levels of an organization is key to drive alignment.

 
 

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