SBI BlogRevenue Growth Insights

What if you could multiply the impact of every dollar you invest in sales training? While most organizations pour resour...

AI Frees Up a Sales Manager's Time. Coaching Still Takes a Human Last month, SBI and Gong co-hosted a small dinner in Sa...

Two business services companies can reach the same revenue scale and still command radically different valuations. At $3...

Are your sales reps practicing on your customers? For most revenue teams, the answer is uncomfortably close to “yes.” Th...

Most deals do not die because a rival wins. They die because the buyer decides the pain is easier to live with than the ...

Most sales organizations know how to run a strong kickoff. The room feels aligned. The message lands. The field leaves w...

AI spend is up. Tool counts are rising. And GTM as a percentage of revenue across PE-backed SaaS portfolios has barely m...

Transforming Buyers into Lifelong Partners Business leaders frequently ask how to integrate these professionals effectiv...

53% of executives remain confident in achieving 2026 targets, as overall commercial growth sentiment reaches a two-year ...

GTM investment is up. Growth is down. And the most common intervention, replacing the chief revenue officer, is not chan...

Most GTM teams believe they are implementing AI. The results suggest they are not. Adoption is high, and activity is inc...

AI is Now Your Newest Teammate: The 'Agentic Journey' in Customer Success We recently returned from the Pulse conference...

Go-to-market AI strategies are largely failing to produce tangible financial results. Currently, only 18% of sales organ...

Bigger TAM, Worse Results: The Coverage Trap Killing Revenue Growth On paper, things looked promising. A billion-dollar ...

The Enablement Execution Gap Companies invest millions in sales teams, technology, and processes; enablement serves as t...

Sales organizations constantly look for ways to scale success, and the frontline manager serves as the ultimate force mu...

Operationalizing AI for Faster Onboarding and Better Coaching Sales organizations face a critical moment with artificial...

Source: SBI Growth Advisory (2026), The Great Unbundling: Why Your NRR Is Declining Even as Customers Extract More Value...

B2B revenue teams still over-rotate on the sale and under-invest in what happens next. We celebrate the "hunter," alloca...

Sales professionals often view procurement as the place where deals go to die. We see them as margin killers. We see the...

If you're relying on satisfaction scores to guide your NRR investments, you're building on quicksand. Here's why: 84% of...

Scroll through LinkedIn. Try to find five posts that do not mention artificial intelligence (AI). You cannot do it. The ...

The market has undergone a fundamental shift. We have moved from a world that prioritized revenue growth above all else ...

Most sales leaders would never put an untrained pilot in a cockpit. However, every day, organizations allow new sellers ...

$350B worth of 2025 technology acquisitions will fail – highlighting a practical guide to harmonizing your post-M&A ...

There is a pervasive, dangerous myth in B2B sales: the legend of the "Born Negotiator." This is the "Closer" who swoops ...

There is a misconception about "unglamorous" industries. People look at a company like Restaurant Technologies (RTI). Th...

If Q4 2025 taught us anything, it is that the middle ground is collapsing. Across the four major research studies that S...

Despite aggressive commercial spending, growth is slowing across the board. Revenue growth has contracted from 22% in 20...

When you put a group of enablement leaders from companies like Red Hat, Salesforce, IBM, Cato Networks, DocuSign, and Sp...

95% of AI pilots fail to produce any measurable P&L impact. That finding from MIT's July report should concern every...

Stagnant Growth Year-over-year growth in new patient acquisition had plateaued for this healthcare services company. The...

As we wrapped our final RevOps Leader Roundtable of 2025, one thing was clear: the pressure on revenue teams isn’t going...

As a CFO, you're tasked with doing what most SaaS leaders are struggling to achieve in 2025: Deliver growth. Improve eff...

Markets are volatile, tariffs unpredictable, and boardrooms louder than ever about one thing: proof of productivity. For...

Our observations of market conditions ahead paint a stark picture for commercial leaders: profitable growth is increasin...

With the right information and strategic bets in place, leaders prime their organizations for revenue excellence. But ev...

Every year, thousands of companies spend millions of dollars on sales kickoff (SKO) events and concentrate on talking at...

Net Revenue Retention (NRR) has become a key challenge for SaaS growth. Since Q1 2023, average NRR has dipped from 110% ...

Recent economic pressures have begun to stabilize, yet most mid-market companies are still struggling to achieve growth....

If you’re stepping into a new commercial leadership role, you’re not being given time to learn the business. The expecta...

SBI’s latest CEO Value Creation Pulse: Correcting and Avoiding Future Planning Miscues reveals a sharp divide between co...

Net Revenue Retention (NRR) is under pressure across the board. In SBI’s latest analysis of more than 150 B2B companies,...

Lacking clarity on what investments are working and what aren't, is an issue. Across boardrooms and investor updates, th...

Every leadership team says they want sustained, profitable growth, yet very few achieve it. Even fewer understand why th...

At both the World50 Connect and Recognize CEO Innovation Network events, artificial intelligence and tariffs were the do...

Two themes, both riddled with uncertainty, dominated the conversations at the World50 Connect and Recognize CEO Innovati...

As companies prepare for the second half of 2025, growth-minded leaders are facing a commercial landscape dominated by r...

Cliff Simon, CRO of Carabiner Group, a part of SBI, represented SBI at ChiliPalooza, a dynamic, workshop-driven conferen...

The path to leadership is more than climbing the corporate ladder. True leadership comes with overcoming obstacles, crea...