Podcast

Every episode is an unscripted conversation between GTM leaders, experts and practitioners, discussing what is on the minds of executives, latest market trends, and SBI research and insights.

Episode 23:
The Power of Predictability to Drive Sustainable Growth

  • Featuring Anthony Erickson & JD Miller
  • 5 Feb 25
  • 18 min espisode

Key Takeaways:  

  • Game-changing tools and frameworks for improving forecasting reliability. 
  • Striking the right balance between trusting the numbers and listening to your intuition. 
  • Prioritizing predictability across all levels of an organization is key to drive alignment.  

Episode 22:
The Role of AI in IT and Business

  • Featuring Mike Hoffman & Sudhakar Ramakrishna
  • 7 Jan 25
  • 25 min espisode

Key Talking Points:

  • AI integration and its role in Go-to-Market Strategies
  • Talent Management and how AI has developed better talent for companies
  • Challenges in commercial efficiency and productivity since the pandemic

Episode 21:
Solving Problems with Product-Market Fit

  • Featuring Mike Hoffman & Lisa Johnston
  • 29 Oct 24
  • 26 min espisode

Key Talking Points:

• Where to start in dealing with problems in product-market fit
• How should Sales, Marketing, and Product Management work together
• Warning signs in poor GTM alignment that CEOs should look out for

Episode 20:
Boosting Commercial Efficiency with Customer Success Management and AI

  • Featuring Mike Hoffman & Nick Mehta
  • 28 Oct 24
  • 26 min espisode

Key Talking Points:

  • The role of customer success in driving commercial efficiency at Gainsight

  • AI's transformative impact on customer interactions.

  • How CEO’s can reevaluate business strategies for enhanced efficiency.

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